Your property should tell a story, especially when you are styling to sell. By all means, offer up some surprises along the way, but don’t introduce any elements that makes your buyer want to shut the book.
Moving is stressful, and no one knows better than me. In the list of life’s stressors, it’s up there with death and divorce, and so when I embarked upon my sixteenth house move last week, I decided to jot down a few tips to avoid meltdown.
After the shock of 2020, a “less is more” approach to life is gaining traction. Most of us are seeking a lifestyle that is kinder to us and kinder to the environment.
There’s nothing particularly avant garde about the popularity of Boho Chic in Australia – especially in coastal enclaves, where the culture lends itself to a more natural, laid-back look – nevertheless, it’s interesting to watch its popularity spread to urban areas.
Pink now represents compassion, nurturing and love, and is, thankfully, losing its gender overtones of the 50s. That’s why we’re seeing it in every room of the house and designers are embracing its shades for campaigns and feminism to depict strength.
Chucking out your unwanted possessions or furniture that won’t fit in your next property is not only a no-brainer from a sales perspective, it endears you to your stylist if you are using one. By removing the rubbish you’ve accumulated over the years and reorganising what items you decide to keep, you create a cleaner, calmer space for your buyers to assess your home or investment property during their thirty-minute inspection.
The Swedish word for coziness is “Hygge”, and while I suspect few of us are thinking about home decor right now in Australia – during winter and lockdown for many of us – there’s no doubt that as the days shorten and the temperature drops, comfort becomes a major concern.
When I first started property styling, we used to lay a full dinner service to show off the dining area, but in recent years lifestyles have changed and the formal dining room has been sacrificed to more functional areas such as home offices or rumpus rooms.
In larger properties, your property stylist will usually dedicate a space or bedroom to create an office. That’s not as easy in smaller homes or apartments, but where there’s a will, there’s a way, and you’d be surprised by the creativity of home offices I’ve witnessed and the tiny spaces a desk has been squeeze into.
If your home is what estate agents describe as “classic” – like traditional red brick homes, Californian Bungalows, or Fibro cottages – it may be worth investing in a few simple renovations prior to selling it.
If you can afford a makeover for your home or investment property prior to selling it, you will have the pick of modern finishes to ensure it stands out from the rest of the market. But what if you don’t have the budget to professionally style or update your property? What if that additional investment seems too risky in a volatile real estate market?
While white and natural sofas are a stylist’s best friend, the colour is obviously not for everyone – ahem, young families and pet-lovers – and fortunately, many of the linen-look fabrics we are seeing in our stores right now are made from a blend of fibres that make them more durable and stain-resistant. Some sofas even come with slip-on covers for ease of cleaning.
A collaborative relationship with the trades and professionals that guide you through the sales process is paramount to the success of your campaign.
A sense of accountability was bound to appear in our homes at some point. And the evidence of the rise in fears associated with the future of our planet is being seen in the increasing use of sustainable materials.
“Black is the new black” for one very good reason – the colour never dates. As a result of its versatility, black has been employed in the styling of interiors throughout time and in every conceivable style of decor. Used as an accent, black can be used in any style of room – from Hamptons…